Our Story
A Journey of Innovation and Excellence
Founded in September 2012 as a subsidiary of our Taiwan-based parent company, Tsang Lin Industries (M) Sdn. Bhd. is a leading innovator in the production of rice roll snacks and jelly products in Malaysia. Our dedication to excellence is reflected in our rigorous quality control measures and significant investments in both financial and human resources. We strive to be the top choice as a jelly supplier in Malaysia by continuously enhancing our product offerings to meet the diverse needs of our customers.
Our Mission
We Are Committed to Quality and Customer Satisfaction
Our mission is to deliver high-quality, innovative products at competitive prices while maintaining strong, positive relationships with our global clientele. As a recognized jelly supplier in Malaysia, we are dedicated to food safety and have earned the prestigious FSSC 22000:2010 certification in 2014. At Tsang Lin Industries, our focus on innovation and customer satisfaction drives our ongoing development of new and exciting rice roll snacks and jelly products.
Our Values
Guiding Principles of Our Success
At Tsang Lin Industries, we adhere to the following core values and these values guide us in our pursuit of becoming the leading jelly supplier in Malaysia and a top producer of rice roll snacks that delight customers worldwide.
Excellence
Striving for the highest standards in everything we do
Integrity
Conducting our business with honesty and transparency
Customer Focus
Putting our customers at the center of our decisions
Innovation
Constantly seeking new ways to improve and innovate
Our Products and Innovation
Pioneering Tastes and Innovations
We take pride in our ability to rapidly develop new products tailored to customer needs. Our product range includes a variety of rice roll snacks and jelly products that are widely enjoyed in Malaysia and beyond. Innovation is at the heart of everything we do. We invest heavily in research and development to bring new, exciting products to market and continually improve our existing offerings, including our popular multigrain rolls.
Explore Our Products
Savor the delicious flavors and innovative creations that make our rice roll snacks and jelly products stand out in Malaysia. Discover the exceptional tastiness that sets our offerings apart from the rest, making us a leading jelly supplier in Malaysia.
