About Us

Our Story

A Journey of Innovation and Excellence

Founded in September 2012 as a subsidiary of our Taiwan-based parent company, Tsang Lin Industries (M) Sdn. Bhd. is a leading innovator in the production of rice roll snacks and jelly products in Malaysia. Our product range has expanded to include premium Multigrain roll in Malaysia, refreshing Jelly Drink in Malaysia, and nutritious Grain Snack in Malaysia options to cater to evolving consumer preferences.

Our dedication to excellence is reflected in our rigorous quality control measures and significant investments in both financial and human resources. We strive to be the top choice as a jelly supplier in Malaysia by continuously enhancing our product offerings to meet the diverse needs of our customers. As a trusted Healthy Snack Supplier in Malaysia, we remain committed to delivering innovative, high-quality snacks that combine great taste with exceptional value.

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Our Mission

We Are Committed to Quality and Customer Satisfaction

Our mission is to deliver high-quality, innovative products at competitive prices while maintaining strong, positive relationships with our global clientele. As a recognized jelly supplier in Malaysia, we are dedicated to food safety and have earned the prestigious FSSC 22000:2010 certification in 2014.

At Tsang Lin Industries, our focus on innovation and customer satisfaction drives our ongoing development of new and exciting rice roll snacks, Jelly Drink in Malaysia, Multigrain roll in Malaysia, and Grain Snack in Malaysia products. As a trusted Healthy Snack Supplier in Malaysia, we continuously create snack solutions that meet changing consumer demands while upholding the highest standards of quality and safety.

Our Values

Guiding Principles of Our Success

At Tsang Lin Industries, we adhere to the following core values, and these values guide us in our pursuit of becoming the leading jelly supplier in Malaysia and a top producer of rice roll snacks that delight customers worldwide. Our commitment to excellence also drives the development of premium Multigrain roll in Malaysia, refreshing Jelly Drink in Malaysia, and nutritious Grain Snack in Malaysia products, further strengthening our position as a trusted Healthy Snack Supplier in Malaysia.

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Excellence

Striving for the highest standards in everything we do

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Integrity

Conducting our business with honesty and transparency

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Customer Focus

Putting our customers at the center of our decisions

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Innovation

Constantly seeking new ways to improve and innovate

Our Products and Innovation

Pioneering Tastes and Innovations

We take pride in our ability to rapidly develop new products tailored to customer needs. Our product range includes a variety of rice roll snacks and jelly products that are widely enjoyed in Malaysia and beyond. Innovation is at the heart of everything we do.

We invest heavily in research and development to bring new, exciting products to market and continually improve our existing offerings, including our popular multigrain rolls, Jelly Drink in Malaysia, and nutritious Grain Snack in Malaysia solutions. As a trusted Healthy Snack Supplier in Malaysia, we are committed to delivering high-quality snacks that meet evolving consumer preferences.

Explore Our Products

Savor the delicious flavors and innovative creations that make our rice roll snacks and jelly products stand out in Malaysia. Discover the exceptional tastiness that sets our offerings apart from the rest, making us a leading jelly supplier in Malaysia. Our portfolio also includes Jelly Drink in Malaysia, Multigrain roll in Malaysia, and Grain Snack in Malaysia, reinforcing our role as a trusted Healthy Snack Supplier in Malaysia for diverse snack solutions.

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About Company

We are leading innovator in the production of rice rolls and jelly drinks in Malaysia.

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